Terms of Service

Welcome to Seolaps ("Company," "we," "us," or "our"), a professional digital marketing agency operating at seolaps.website. These Terms of Service ("Terms," "Agreement") constitute a legally binding contract between you ("User," "Client," or "you") and Seolaps governing your access to and use of our website, content, and digital marketing services.

These Terms apply to all visitors, subscribers, clients, and users of our website. By continuing to use seolaps.website or any service we provide, you confirm that you are at least 18 years of age, have the legal authority to enter into this Agreement, and accept all conditions outlined herein.

We may update these Terms from time to time. Continued use of our website or services after any such changes constitutes your acceptance of the revised Terms. The "Last Updated" date at the top of this page reflects when the most recent changes were made.

Acceptance of Electronic Terms

You acknowledge that your agreement to these Terms may be expressed electronically — including by clicking "Subscribe," submitting a contact form, or simply browsing our website — and that such electronic agreement is as legally valid and enforceable as a written signature.

Seolaps provides professional digital marketing services to businesses and individuals seeking to improve their online presence, generate leads, and grow revenue. Our primary service offerings include, but are not limited to:

• Search Engine Optimization (SEO): Technical audits, on-page optimization, keyword research and strategy, content planning, link building, and monthly performance reporting.
• Email Marketing: Subscriber list management, newsletter creation, drip and automation sequences, A/B testing, deliverability management, and campaign analytics — delivered via our certified platform partner, Brevo (Sendinblue).
• Google Ads Management (PPC): Campaign strategy, account setup, keyword targeting, ad copy creation, bid management, conversion tracking, remarketing, and ongoing optimization.
• Digital Marketing Consulting: Strategic advisory services for businesses seeking guidance on their broader online marketing approach.

Service Availability

We reserve the right to modify, suspend, or discontinue any aspect of our services at any time, with or without notice, and shall not be liable to you or any third party for any such modification, suspension, or discontinuation. We will make reasonable efforts to inform existing clients of material changes to service offerings.

Results Disclaimer

While we strive to deliver exceptional results for every client, Seolaps does not guarantee specific outcomes, rankings, traffic volumes, revenue figures, or return on investment. Digital marketing results depend on many factors beyond our control, including search engine algorithm changes, market conditions, competition, and the quality of the client's website or product. Past performance in any campaign does not guarantee future results.

As a condition of using seolaps.website and our services, you agree to abide by the following obligations. Failure to comply may result in immediate termination of access and legal action where appropriate.

You agree to:

• Provide accurate, current, and complete information when submitting any form, subscribing to our newsletter, or entering into a service arrangement with us.
• Use our website and services solely for lawful purposes and in a manner consistent with all applicable local, national, and international laws and regulations.
• Maintain the confidentiality of any account credentials or access information provided to you by Seolaps.
• Promptly notify us of any unauthorized use of your account or any other security breach at privacy@seolaps.website.
• Respect the intellectual property rights of Seolaps and all third parties.
• Cooperate in good faith and provide timely responses, materials, and approvals required for us to deliver the agreed services.

You must NOT:

• Use our website, newsletter platform, or any service output for any illegal, fraudulent, defamatory, harassing, or harmful purpose.
• Attempt to gain unauthorized access to our systems, servers, databases, or any connected network.
• Scrape, copy, reproduce, distribute, or create derivative works from any content on seolaps.website without our express written consent.
• Use automated tools (bots, scrapers, spiders) to access, index, or extract data from our website.
• Transmit any unsolicited commercial communications (spam) through any channel we operate.
• Misrepresent your identity, affiliation, or intent when communicating with Seolaps.
• Engage in any activity that could damage, disable, or impair the performance of seolaps.website or our services.
• Upload or transmit any viruses, malware, or other malicious code through any communication channel we provide.

All content published on seolaps.website — including but not limited to text, articles, blog posts, graphics, logos, icons, images, audio clips, data compilations, software, and the overall design, layout, and "look and feel" of the website — is the exclusive intellectual property of Seolaps or our licensors and is protected under applicable copyright, trademark, and intellectual property laws.

What is protected

• The "Seolaps" name, logo, and brand identity in all their forms.
• All original written content, guides, case studies, and marketing materials published on seolaps.website.
• The website's design, architecture, code, and user interface elements.
• All proprietary methodologies, frameworks, and processes used in delivering our services.
• Custom reports, strategies, and deliverables created for clients (ownership terms are specified in client agreements).

Permitted use

You are granted a limited, non-exclusive, non-transferable, revocable licence to access and use seolaps.website for personal, non-commercial purposes. You may share links to our content and quote brief excerpts with proper attribution. Any other use requires our prior written permission.

Prohibited use

You may not reproduce, republish, distribute, sell, sublicense, modify, or create derivative works from any content on seolaps.website without our express written consent. Unauthorized use of our intellectual property may result in civil and criminal liability under applicable law.

Third-party content

Where our website incorporates third-party content, software, or tools (including Tailwind CSS, fonts, icons, or third-party images), those remain the property of their respective owners and are used under applicable licences. Nothing in these Terms transfers any such third-party intellectual property rights to you.

seolaps.website and all content, services, and materials provided by Seolaps are offered on an "as is" and "as available" basis, without any representations or warranties of any kind, express or implied, to the fullest extent permitted by applicable law.

We do not warrant that:

• Our website will be available continuously, uninterrupted, timely, or error-free.
• Any information or content on our website is accurate, complete, reliable, or up to date.
• Our services will achieve any specific result, ranking, revenue figure, or return on investment for your business.
• The website is free from viruses, bugs, or other harmful components (though we take reasonable steps to prevent this).
• Any errors in our website or services will be corrected.

We disclaim all implied warranties, including but not limited to implied warranties of merchantability, fitness for a particular purpose, and non-infringement. Some jurisdictions do not allow the exclusion of implied warranties, so certain exclusions may not apply to you.

External links

Our website may contain links to third-party websites. These links are provided for your convenience only. We have no control over the content, privacy policies, or practices of any linked websites and accept no responsibility for them. We encourage you to review the terms and privacy policies of any third-party site you visit.

This limitation of liability applies regardless of whether such damages arise from:

• Your use of or inability to use seolaps.website or any of our services.
• Any unauthorized access to or alteration of your data or transmissions.
• Statements or conduct of any third party in connection with our services.
• Any failure of search engine algorithms, advertising platforms, or email delivery systems outside of our control.
• Any errors, omissions, or inaccuracies in our content or service deliverables.
• Any other matter relating to our website or services, even if we have been advised of the possibility of such damages.

Cap on liability

In any event, our total aggregate liability to you for any claim arising out of or relating to these Terms or our services shall not exceed the total amount you have paid to Seolaps in the three (3) calendar months immediately preceding the event giving rise to the claim, or USD $100, whichever is greater.

Indemnification

You agree to indemnify, defend, and hold harmless Seolaps and its affiliates, officers, directors, employees, and agents from and against any and all claims, liabilities, damages, losses, costs, and expenses (including reasonable legal fees) arising from: (a) your use of seolaps.website or our services; (b) your violation of these Terms; (c) your violation of any third-party rights; or (d) any content you provide to us in connection with our services.

Consent to receive marketing communications

By subscribing to our newsletter or any Seolaps mailing list — including by checking the consent box on our subscription form — you expressly agree to receive periodic marketing communications from Seolaps. These may include:

• Weekly or bi-weekly newsletters covering SEO, email marketing, and digital advertising insights.
• Educational guides, case studies, and industry reports.
• Promotional announcements related to our services, offers, or events.
• Transactional emails related to your enquiries or client relationship with us.

Consent is freely given and withdrawable

Your subscription is entirely voluntary. You may withdraw your consent and unsubscribe from our mailing list at any time by:

• Clicking the "Unsubscribe" link included in the footer of every marketing email we send.
• Emailing us directly at privacy@seolaps.website with the subject line "Unsubscribe."

Upon receiving your unsubscribe request, we will process it promptly and remove you from our active mailing list within 10 business days. Please note that withdrawal of consent does not affect the lawfulness of communications sent prior to your unsubscribe request.

Anti-spam commitment

Seolaps is strictly committed to permission-based email marketing. We will never add any person to our mailing list without their explicit, affirmative consent. We comply fully with the CAN-SPAM Act, the GDPR, and all other applicable anti-spam and data protection regulations. Every email we send will clearly identify Seolaps as the sender and include our contact information and a functioning unsubscribe mechanism.

Subscriber data and Brevo

Subscriber information collected through our opt-in forms — including name, email address, and preference data — is stored and processed using Brevo's platform infrastructure. Brevo acts as our designated Data Processor under a formal Data Processing Agreement (DPA) in accordance with GDPR Article 28. For full details, please refer to our Privacy Policy and Brevo's own privacy documentation at brevo.com/legal/privacypolicy.

Your privacy is of the utmost importance to us. The collection, use, and storage of your personal data in connection with seolaps.website and our services is governed by our Privacy Policy, which is incorporated into and forms part of these Terms of Service.

By using our website or services, you acknowledge that you have read and understood our Privacy Policy and consent to the data practices described therein. Our Privacy Policy explains in detail:

• What personal data we collect and how we collect it.
• The lawful bases on which we process your data under GDPR.
• How we use your data to deliver services and send marketing communications.
• How we protect your data using secure servers and appropriate technical measures.
• Your rights as a data subject, including the rights to access, rectify, erase, and port your data.
• Our use of Brevo as a data processor for email marketing activities.
• Our cookie and tracking technology practices.

If you have any questions about how we handle your personal data, please contact us at privacy@seolaps.website.

Seolaps reserves the right to suspend, restrict, or permanently terminate your access to seolaps.website and/or any of our services, with or without notice and with immediate effect, if we reasonably determine that:

• You have breached any provision of these Terms of Service.
• You have engaged in conduct that is harmful to Seolaps, other users, or third parties.
• You have provided false, misleading, or fraudulent information.
• You have used our services for illegal purposes or in violation of applicable law.
• You have repeatedly sent unsolicited commercial communications or spam.
• Required by applicable law, regulation, or a valid legal order.
• Continued provision of services would expose Seolaps or third parties to legal, financial, or reputational harm.

Effect of termination

Upon termination: all licences and rights granted to you under these Terms immediately cease; you must discontinue all use of seolaps.website; any outstanding fees owed by you to Seolaps remain payable; and provisions of these Terms that by their nature should survive termination (including intellectual property, limitation of liability, indemnification, and governing law) shall survive and remain in full force.

Termination by you (clients)

Existing clients may terminate a service engagement in accordance with the cancellation terms specified in their individual Service Agreement. Unless otherwise stated, a minimum notice period of 30 days is required for monthly-rolling service agreements. Newsletter subscribers may opt out at any time as described in Section 7 above.

We reserve the right to revise and update these Terms of Service at any time, at our sole discretion. When we make material changes, we will:

• Update the "Last Updated" date at the top of this page.
• Where reasonably practicable, notify active clients and subscribers of significant changes via email or a prominent notice on seolaps.website.

Your continued use of seolaps.website or our services after any revised Terms are published constitutes your acceptance of those changes. If you do not agree to the revised Terms, you must stop using our website and services and, if applicable, terminate your subscription or service agreement.

We encourage you to review these Terms periodically to stay informed of any updates. The most current version of the Terms will always be available at seolaps.website/terms.

Jurisdiction

Any legal action or proceeding arising under or in connection with these Terms shall be brought exclusively before the competent courts of Morocco. By using seolaps.website or our services, you irrevocably consent to the personal jurisdiction and venue of such courts for this purpose.

Informal dispute resolution

Before initiating any formal legal proceedings, we strongly encourage you to contact us at privacy@seolaps.website to attempt to resolve the dispute informally. We will make good-faith efforts to resolve any complaint or disagreement promptly and fairly within 30 days of receiving written notice of the dispute.

Severability

If any provision of these Terms is found by a court of competent jurisdiction to be invalid, illegal, or unenforceable, that provision shall be modified to the minimum extent necessary to make it enforceable, or severed if modification is not possible. The remaining provisions of these Terms shall continue in full force and effect.

Entire agreement

These Terms, together with our Privacy Policy and any applicable client Service Agreement, constitute the entire agreement between you and Seolaps with respect to the subject matter hereof and supersede all prior and contemporaneous agreements, representations, and understandings.

Waiver

The failure of Seolaps to enforce any right or provision of these Terms shall not be deemed a waiver of such right or provision in the future. Any waiver must be in writing and signed by an authorized representative of Seolaps to be effective.